Safaricom posted a net income of Sh69.8 billion for the year ending March 31, 2025, driven by strong gains in mobile money and broadband services. The Kenyan arm led the way, with revenues rising 11.4% to Sh381.2 billion and earnings before interest and taxes increasing by 13% to Sh15.1 billion.
Group-wide revenue reached Sh390.1 billion, up 12.9%, despite ongoing difficulties in the Ethiopian market. CEO Peter Ndegwa emphasized the group’s resilience and the growth potential in Ethiopia. Key drivers included customer segmentation, tech investments, data use, and digitization of public services.